For B2B outside sales reps

See where your sales funnel is leaking — before your next month is gone.

Pipeway shows outside sales reps exactly which activities lead to sales — in 60 seconds a day. Built by a working commercial pest control rep who logged 2,000+ door knocks in spreadsheets before building something better. Start with the free Sales Activity Tracker — the exact system that changed my sales career.

YOUR SALES FUNNELTYPICAL WEEK
Prospect attempts100
↓ 70–80% lost
Connections25
↓ 50–70% lost
Booked appointments12
↓ 30–50% lost
Proposals7
↓ 50–70% lost
Sales3

Every funnel leaks — you lose 95–98% of prospects somewhere. The question is: at which stage? Most reps can't answer. That's the whole problem.

You're not short on effort. You're short on visibility.

If you're a B2B outside sales rep, you already know the feeling. You're knocking doors. You're making calls. You're logging activity in a spreadsheet — or worse, not logging it at all. You're working 50–60 hours a week. And you're still missing your number.

The problem isn't hustle. It's not even skill. The problem is you don't know:

RATE

What your connection rate is

…and whether it's actually good, or quietly killing your month.

STAGE

Where prospects drop off

…because nobody ever showed you your own funnel.

LEAK

Which stage kills your close rate

…so you fix the wrong thing, or fix nothing at all.

EDGE

What top reps do differently

…hint: they aren't working more hours than you.

The short version of a long story

I didn't learn this in a sales book. I learned it missing quota.

Before

I spent 10 years as an actor in Los Angeles. Auditions, rejection, hustle — the constant “will this be the one?” Then I transitioned to commercial pest control sales. I was 32. I had no idea what B2B sales was.

The wall

My first stretch was a disaster: missed by 22%, then 18%, then 31% — three months in a row, working 55–60 hours a week. I was doing everything my manager told me to do. I just couldn't see why it wasn't working.

The night it changed

One night I sat down and did something I'd never done: I logged everything. Every door. Every call. Every deal. In a spreadsheet. Two weeks later, the data showed me three problems I couldn't feel but could suddenly see — a 13% connection rate, proposals going out three days late, and no follow-up system at all.

After

I fixed what the numbers pointed at — nothing else. The next four months: 102%, 118%, 108%, 124%. President's Club.

The breakthrough wasn't working harder. It was seeing where I was leaking — and fixing that.

Read the full story →

The framework

The 5 numbers that matter most

Forget dashboards with forty widgets. If you can only track five numbers, track these — every week. One of them is your leak.

1

Attempts per day

Every door, call, and email. The raw input your whole month is built on.

Target: 20–30 doors / day
2

Connection rate

What percent of attempts actually reach the decision maker — not the gatekeeper.

Target: 20–30%
3

Appointments per week

Conversations are nice. Sit-downs and walk-throughs are where deals start.

Target: 5–10 / week
4

Proposal close rate

What percent of quotes turn into signed deals. The most expensive leak to ignore.

Target: 30–50%
5

Revenue per appointment

The average dollar value each sit-down produces. Multiply it out and you can predict your month.

Target: $500–$2,000
Real numbers, not testimonials

90 days of my own data. Here's exactly what it found.

No paid endorsements here yet — the app is pre-launch. What I have is the ledger from my own 90 days on this system, and I'll let the numbers make the argument.

Weeks 1–2Logging 30 attempts a day — but connecting only 15% of the time.15%
Weeks 3–4Changed one thing: the opening line. Connection rate jumped.15% → 25%
Weeks 5–6The data showed proposals going out 3 days late — and 40% of them dying in the gap.−40%
Weeks 7–8Started sending proposals same-day. Close rate jumped.20% → 35%
Weeks 9–12Hit my number 3 of 4 months — the first time in two years.3 / 4
Free — the tool this whole site exists to give you

The Sales Activity Tracker

The exact tracking system I built for myself, cleaned up so you can run it. No software to install. No learning curve. A spreadsheet you can start using today — and be finding your leak within two weeks.

✓

The Daily Activity Log

Log every attempt in about 2 minutes a day. The rule: if it's not logged, it didn't happen.

✓

The Weekly Funnel Snapshot

Five stages, side by side with last week. This is where the leak shows itself.

✓

The Conversion Rate Calculator

Your rates at every stage, computed automatically — with the targets to compare against.

✓

The Monthly Scorecard

What worked, what didn't, and the one thing to change next month.

✓

The 5 Numbers That Matter Most

If you can only track five numbers, these are the five.

✓

The Leak Detection Framework

The 5 most common leaks — and exactly how to fix each one.

✓

Real data from my own 90 days

The exact numbers that took me from missing 3 straight months to hitting 3 of 4.

Built for

  • B2B outside sales reps — door knocking, cold calling, field sales
  • Facilities management — pest control, cleaning, HVAC, landscaping
  • Reps grinding hard but flying blind
  • Anyone tired of guessing and ready to start knowing

Not for

  • Inside sales — different metrics
  • B2C — different funnel
  • Anyone hoping for a magic button — you still have to log the work
Where this is going

The tracker is the system. Pipeway is the system on autopilot.

Manual tracking works — it's how I found my leaks. But it's a chore. So I built Pipeway: log a door knock by tap or a closed deal by voice in seconds, keep your streak alive, and let the analytics engine read your funnel every morning and tell you the one thing to fix today.

Pipeway home screen with the daily progress ring and activity levers
Log the work in secondsFour levers, one ring. Two minutes a day.
Pipeway daily briefing analyzing the sales funnel
A coach who reads your numbersEvery morning: what happened, what it means, what to do.
Pipeway sales ledger with closed deals and revenue
Your ledger, aliveEvery deal, every rate, every record — honest numbers only.
Coming to iOS IN TESTING

Pricing is announced at launch — and the tracker list hears it first, including the founding-member deal that won't be repeated.

Fair questions

Is this really free?

Yes. No catch. I built the tracker for myself and figured other reps might need it too. You'll also get my weekly leak-detection tips and first word when the Pipeway app launches — unsubscribe anytime.

Do I need to install anything?

Nope. It's a spreadsheet template — open it in Google Sheets or copy it to Excel. Start logging today.

How long does it take to use?

2–3 minutes a day to log activity, 10–15 minutes on Friday to do the weekly analysis. That's the whole system.

What if I'm not in pest control?

Doesn't matter. The five funnel stages are the same for any B2B outside sales role — cleaning, HVAC, landscaping, security, uniforms. Doors → calls → appointments → proposals → sales.

Will this actually help me hit my number?

It helped me go from missing 3 months in a row to hitting 3 out of 4. Your results depend on your effort and your market — but you will see where you're leaking, and that's the part nobody else shows you.

What's Pipeway, then?

The tracker is the system on paper. Pipeway is the same system as an app — log by tap or voice in seconds, and the analytics engine finds the leak for you. It's in final testing now; the tracker list hears first when it opens.

One more time, plainly

Stop guessing. Start knowing. Get the tracker — free.

Two minutes a day. Ten minutes on Friday. In two weeks you'll know exactly where your funnel is leaking — probably for the first time in your career.